Tag: Pharmaceutical Market Access

JCA Does Not Replace National HTA: A Technical Readiness Guide for Market Access Teams
JCA Does Not Replace National HTA: A Technical Readiness Guide for Market Access Teams The European Union Health Technology Assessment Regulation has created a common framework for assessing the relative clinical effectiveness and safety of eligible health technologies. However, the introduction of Joint Clinical Assessment does not establish a single European pricing, reimbursement or market-access…

Why Pharma Companies Should Stress-Test Their Market Access Strategy Before EU HTA Submission
Why Pharma Companies Should Stress-Test Their Market Access Strategy Before EU HTA Submission How pre-submission evidence reviews are becoming the next competitive advantage for pharmaceutical and biotech companies in Europe. The pharmaceutical industry has entered a new era of evidence generation. For years, achieving regulatory approval was considered the biggest milestone on the path to…


